THE ROUND WOOD BURNING STOVE “ME”: DESIGN PROTECTED IN EUROPE
“It is important to us that the “Me” wood burning stove has design protection in Europe. Even the name is protected within the category of fireplaces. This gives the product a much higher value and ensures that no one can copy us”, says Stian Varre, general manager at Nordpeis AS.
Nordpeis’ wood burning stove “Me” was launched in 2018 and has become a huge market success. The round shape and simple, aesthetic design create a completely personal expression in the room and really fit in with the Nordic interior style.
“‘Me’ stands out in terms of both form and design, and we wanted to take ownership of the round shape. That is why we have design protection in Europe, so that other fireplace suppliers cannot replicate this success. We have also protected the name ‘Me’”, says Varre.
“Design protection is important regarding our market opportunities. It is crucial in terms of both marketing, branding and sales. “Me” has become our foremost design icon, and we are now really looking forward to what’s to come”, says Stian Varre.
The wood burning stove “Me” is design protected in Europe and its name is protected within the category of fireplaces.
The round stove is available in seven variants: Me Basic, Me Steel, Me Glass, Me Pedestal, Me Wall, Me Ceiling and Me Bench. The wood burning stove can be suspended from the ceiling, it can be stood on the floor and it can be mounted on the wall. Therefore, it is easy to incorporate into any interior.